Ambulance workers enjoyed unprecedented levels of public support during the six-month dispute as opinion polls found more than four out of five people consistently backed the unions.
thrust forward by the ubiquitous, fluorescent-jacketed ambulance staff that became as much a part of shopping centres as Boots and McDonald's.
projected himself very successfully last summer as the passengers' friend in the confrontation with BR over pay and bargaining rights by hammering home a simple message and making it relevant to the wider travelling public rather than limiting the dispute to the interests of his members.
well to the glare of TV lights and, judging by the number of local stunts launched,
actually liked the media attention.